KVADRO continues the development of its brands and presents the updated DEFIX insecticide series design. The new packaging concept combines a modern visual identity with clear, internationally oriented communication, while preserving the brand’s recognition and reliability.
Stronger Visual Identity
The redesigned packaging highlights the DEFIX brand through:
- a more dynamic and contemporary graphic solution;
- clearly structured information layout;
- improved readability from a distance;
- a unified visual concept across the entire insecticide series.
The distinctive brand elements have been retained, now complemented with modern shield symbolism and clearer product-use visualization, emphasizing protection and effectiveness.
International Focus
On the new packaging, English is presented as the primary language on the front label, ensuring clear communication for export markets. Latvian is also included on the front.
On the back of the packaging, information is provided in multiple languages:
LV, LT, EE, RU, ensuring compliance with the requirements of the Baltic and other regional markets.
Functionality and Clear Application
DEFIX insecticides are designed to eliminate flying and crawling insects. The new design visually emphasizes the product’s spectrum of action while maintaining a professional and trustworthy image in both retail and export segments.
The product composition, effectiveness, and quality standards remain unchanged — the design update is part of KVADRO’s strategic brand development, aimed at strengthening competitiveness and ensuring a consistent visual identity across the product portfolio.
With the updated DEFIX insecticide series design, KVADRO continues its systematic brand modernization, combining long-standing experience with a modern market approach.